March 7, 2026

Central Luzon Business Week

Central Luzon's first and only business paper.

9th Calgary Fashion Show held at Marriott Manila

By Joey Pavia

PASAY CITY – The 9th Calgary International Fashion and Arts Week (CIFAW) was held in the Philippines for the first time, showcasing the creations of renowned and veteran designers.

The well-attended event took place from July 26 to 27 at the grand ballroom of the Marriott Manila, located at Newport World Resorts.

The designs of eco-couture designer John Ablaza were among the highlights of the show. He was supported by international fashion designer Santi Guarin and international pageant and fashion show coordinator Jonathan Parnada.

SUCCESSFUL SHOW. Young model Jodie Meagan Pavia wears a creation by eco-couture designer John Ablaza. Another photo shows Ablaza with international fashion designer Santi Guarin, international pageant and fashion show coordinator Jonathan Parnada, and other models. (Photo by Jan Levent)

The first CIFAW was held in Calgary, Canada, and was later staged in Edmonton and Winnipeg (Canada), followed by events in New York, USA, and Paris, France.

When asked why the event was held in the Philippines, Ablaza said, “It was Limuel and Alvin’s way of showing love for the Philippines — a homecoming to their beloved country, where they are rooted before finally settling down in Canada.”

He added, “It is also a fitting tribute to my homecoming show after spending two decades in the U.S. and Canada.”

Around 70 models from Canada and the Philippines participated in the two-day event, including young Kapampangan model Jodie Meagan Pavia, a college student at Holy Angel University and resident of Bacolor, Pampanga. Guarin is also a Kapampangan, hailing from Mabalacat City.

Members of the diplomatic corps were spotted at the show, including Milder Cadet of the U.S. Embassy.

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